When it comes to figuring out the next best greatest thing to offer in Las Vegas, marketing executives are going viral. During last year’s annual tourism convention, the heads of several of the city’s main attractions reported the use of social media venues like Twitter to boost Las Vegas tourism. Here are some of the suggestions they shared:
- Brad Goldberg, vice president of marketing for Luxor reported that his company uses the 11,000 plus Twitterers that visit his property to get instant feedback on their visit. “It was a way of trying to develop a better relationship, a different kind of relationship with potential customers,” he said at the conference.
- Planet Hollywood’s tried the same tactic, using its 7,000-plus Twitter followers for feedback on a room promotion idea. Within two days the hotel reported that the promotion became the resort’s most successful marketing scheme in its history.
- Last year MGM Grand used Twitter to boost a successful promotion called “Get Rewarded for your Sins,” where they encouraged visitors to tweet their Vegas mishaps with the hope of winning free
Trying to find new and more innovative ways to promote their venues without the high cost of traditional advertising, these Las Vegas Tourism specialists may have just found the newest and best way to get the word out about their promotions without shelling out millions of advertising dollars.
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Forget the casinos. Forget the shows. Even forget the shopping. Take just one night to enjoy the spookier side of Vegas. If you are looking for a more spooktacular look at Las Vegas, you may want to consider taking one of the tours of Las Vegas ghosts. Visiting a haunted casino and the Motel of Death, the main tours of Las Vegas paranormal activity visits 21 places where ghostly activity has been documented. Want to learn more? Here are a few facts about the tours:
- Learn about Sin City’s Darkest Secrets by uncovering the deaths that Las Vegas has hidden – until now.
- Learn about the many celebrity deaths in Las Vegas hotels and maybe even spot one of their ghosts
- See some of Las Vegas’ ghosts firsthand (if you’re lucky)
- All tours depart nightly at 9:30 pm (just in time for dark)
- The cost is $66.25 per person (children under 18 must be accompanied with an adult)
- The entire touring package (including a séance) lasts about 3 hours
- For more information
- log onto www.hauntedvegasstars.com or www.vegasexplorers.com
Not necessarily considered normal tours of Las Vegas, this one-of-a-kind ghostly encounter is a great way to learn about the secret life of Las Vegas, offering a great opportunity to get a closer behind-the-scenes look at this unique city and its colorful past.
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